7.22.22 / POWER, POWER, POWER!

Annette Alvarez-Peters & Erica Duecy

Who is the most powerful person in wine? In Ep. 110 of The Four Top, we ask someone who held that title for years, Annette Alvarez-Peters. We also hear from Erica Duecy, who unveils the secrets of the WINE POWER PYRAMID.

That’s right: Ep. 110 of The Four Top is all about power, influence, and sway.

wine glass with quote: “There’s more power in the consumer’s hands than there ever has been.” —Erica Duecy

Erica Duecy is Chief Content Officer at Pix (and Katherine’s former editor at SevenFifty Daily). And according to her, we’re living in a golden age of consumer power for wine drinkers.

Annette Alvarez-Peters is the recently retired AVP/GMM of Beverage Alcohol for Costco Wholesale, where numerous publications declared her to be the master of the wine universe. Today, Annette is a board member at Crimson Wine Group and consults for the industry. She also serves on the board of Wine Unify alongside our cohost, Martin Reyes, MW.

Be sure to catch this final episode of our second wine season, in which we discuss not just power, but also why you should NEVER throw out those bell-bottom jeans, and a hot tip on a zombie wine.

And then let us know your thoughts! We love hearing from listeners via social media, where we can share the conversation. We’ll be taking a break while we prepare our next season, but we still love to hear from you all. You can find all of our social handles on our website.

The Four Top is on Apple Podcasts, Spotify, or your favorite podcast app.



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